The Lodge at Woodloch
As a brand and communications consultant in the wellness, lifestyle and luxury sectors, Brooke Jennings Roe brings passion and nearly 15 years of expertise to her role at The Lodge at Woodloch, a destination spa resort in Pennsylvania.
Brooke oversees internal and external communications, programming, brand development and brand training at the award-winning resort. With a masters degree in counseling/applied psychology from NYU, Brooke’s keen abilities to work with associates at all levels helps her to navigate the challenges and silos to create a stronger and more cohesive team. During the three years spanning her leadership, The Lodge at Woodloch has received awards as a top 10 spa in the world by Conde Nast Traveler, Travel + Leisure, Organic Spa Magazine, TripAdvisor and SpaFinder.
Brooke is able to relate directly with the resorts philosophy of personal awakening. With personal and professional expertise understanding the need to continually awaken the spirit and ignite your passions, her role is not a job but a path of enlightenment.
About The Lodge at Woodloch:
The Lodge at Woodloch is one of the finest all-inclusive luxury destination spas in the U.S., offering complete spa programs, treatments, outdoor adventures, fitness/wellness classes, golf, and cooking demonstrations in a pristine mountain retreat environment. Located on over 150 wooded acres with a private lake in the Lake Region of Northeast Pennsylvania, The Lodge provides an oasis for personal awakening and renewal just 2 ½ hours outside of New York City. The exclusive property features 57 luxury accommodations and a 40,000-square-foot spa.