Jason Langheier, MD, MPH, is the CEO and Founder of Zipongo, “Eating Well Made Simple.” Zipongo provides digital nutrition counseling for Medicaid communities, health plan members and employees of large companies, personalizing recommendations based on people’s preferences, health biometrics, income and cooking vs. eating out habits. Jay previously launched Boston Medical Center’s Nutrition and Fitness for Life pediatric obesity program, founded Fitness Forward and the Coach K Drive 2 Fitness health education for low-income elementary aged kids and was the Co-founder and CTO of Proventys, that developed personalized cancer decision support now part of US Oncology and McKesson. He studied medical school, biostatistics and clinical research at DukeMed, Harvard and UCSF, respectively, following neuroscience research at Williams College, Cambridge University, Duke and the NIH. Jay is also a science consultant for Bad Robot and Paramount Pictures. Outside Zipongo, he loves being outdoors hiking, cycling or hanging out with Louise and his son Davis.