Deborah Merkin, Marketing Manager
GIFT CARD PARTNERS is a marketing and sales consulting company in the payments industry that provides B2B gift card program management and value added services for retailers and merchants. GiftCard Partners increases top line revenue, strengthens brand awareness and drives new customer acquisition for its clients. We provide B2B domain expertise, utilizing marketing and technology tools with a proven track record of success.
Hosting our webcasts and whitepaper through the Employer Healthcare & Benefits Congress allowed us to reach an attentive audience who were interested in what we had to say. Sponsoring webcasts allowed us to demonstrate our value to the decision-makers in the industry. Our whitepaper, which received over 1,000 downloads, allowed us to demonstrate the value we offer to the industry. We will definitely work with the EHBC again
Elizabeth Halkos, Chief Revenue Officer, Purchasing Power
PURCHASING POWER is one of the fastest-growing voluntary benefit companies in the industry, offering a leading employee purchase program. Purchasing Power is available to 7.6 million people through large companies – including Fortune 100s – and government agencies.
With the help of the EHBC and their social media presence, we were able to reach an audience we could not have before. Through the webcast, we were able to show to the industry what we offer and how we are thought leaders in the area. Working with the EHBC got us new leads and clients, which is always a good thing